Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews.
In today’s episode we are joined by Adam Robinson, from RB2B.
Here are the core areas we discuss in today's episode:
Adam discusses the challenges of high churn rates and the strategic pivot from focusing on e-commerce to B2B markets. He shares insights into his lean operational philosophy, his decision to pivot the business model to accommodate changing market dynamics, and the lessons learned from attempting rapid scale-ups.
The conversation covers innovative business practices that Adam implemented, such as integrating personal email identification into B2B strategies and leveraging LinkedIn profiles to enhance business development. Adam reflects on the importance of adapting business models based on customer feedback and market demands.
Adam discusses his vision for future growth, emphasizing the need for creating a robust, scalable business that can reach new market heights without compromising on operational efficiency. He shares his aspirations for transforming business challenges into opportunities for innovation and market leadership.
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